{"id":1993,"date":"2026-03-31T15:42:34","date_gmt":"2026-03-31T15:42:34","guid":{"rendered":"https:\/\/mubit.it\/privacy-policy\/"},"modified":"2026-04-27T08:19:05","modified_gmt":"2026-04-27T08:19:05","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/mubit.it\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n
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PRIVACY POLICY<\/h1>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Dear user, pursuant to Article 13 of EU Regulation No. 679\/2016 (GDPR), we would like to provide you with clear and simple information on how we process the personal data that you directly provide to us or that we may otherwise obtain through your browsing of our website.<\/p>\n\n\n\n

Data Controller
The Data Controller is Bologna Welcome S.r.l.
Registered Office: P.zza Nettuno, 1 \u2013 40124 Bologna<\/p>\n\n\n\n

Contact point for information
privacy@bolognawelcome.it<\/a><\/p>\n\n\n\n

1. WHAT IS THE LIFECYCLE OF PERSONAL DATA? PERSONAL DATA PROCESSED, PURPOSES, AND LEGAL BASIS FOR PROCESSING<\/h4>\n\n\n\n

CONTACTS AND INFORMATION<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
First name and last name
Email address
Phone number<\/p>\n\n\n\n

Why do we process them (purposes and legal basis)?<\/strong>
The processing is based on the data subject\u2019s consent in order to respond to their requests for information and clarifications regarding the data controller\u2019s processing activities.<\/p>\n\n\n\n

What happens if we are unable to process the data?<\/strong>
Failure to provide the data will make it impossible to submit and respond to user requests.<\/p>\n\n\n\n

How long do we process the data for?<\/strong>
The data are processed for the time necessary to respond to information and contact requests.<\/p>\n\n\n\n

WHO MAY BECOME AWARE OF MY DATA?<\/h4>\n\n\n\n

Personal data will not be disclosed<\/strong> or shared<\/strong> with third parties.<\/p>\n\n\n\n

SUBSCRIBE TO OUR NEWSLETTER SERVICE<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
First name and last name
Email address
Country and\/or city of origin*
Data on travel habits and preferences*<\/p>\n\n\n\n

Why do we process them (purposes and legal basis)?<\/strong>
The processing allows the establishment and performance of the contractual relationship, as well as compliance with all applicable tax and administrative legal requirements, instrumental, related, and\/or otherwise useful for the establishment and performance of the contractual relationship enabling registration to the Bologna Welcome affiliation program.<\/p>\n\n\n\n

What happens if we are unable to process the data?<\/strong>
Providing the data is necessary for the conclusion of the contract, and failure to provide the data makes it impossible to register for the Affiliates Area.
The uploading of images is optional, and failure to provide them does not prevent registration to the affiliation program.<\/p>\n\n\n\n

How long do we process the data for?<\/strong>
The data are processed for the duration of the contractual relationship and, thereafter, for the period required by law for administrative, tax, and accounting purposes.<\/p>\n\n\n\n

WHO MAY BECOME AWARE OF MY DATA:<\/h4>\n\n\n\n

Personal data will not be published on the Bologna Welcome website. Any publication of content (e.g. images, contact details) on the website is based on the data subject\u2019s consent.
Personal data will be disclosed to our business partners who collaborate in promoting the activities of Bologna Welcome affiliates. The provision of data is a contractual obligation, and failure to provide the data does not allow the user to take advantage of the opportunities offered by the affiliation program in terms of visibility and business growth.<\/p>\n\n\n\n

The data subject who uploads images taken at their premises or business is the sole owner of such images and guarantees that their processing, also with reference to any third parties, is lawful and based on informed, freely given, specific and unambiguous consent or on another lawful basis.<\/strong><\/p>\n\n\n\n

BUY THE BOLOGNACARD OR COMPLETE OTHER ONLINE PURCHASES<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
First name and last name
Email address
Phone number<\/p>\n\n\n\n

Why do we process them (purposes and legal basis)?<\/strong>
The processing allows the establishment and performance of the contractual relationship, as well as compliance with all applicable tax and administrative legal requirements, instrumental, related, and\/or otherwise useful for the establishment and performance of the contractual relationship enabling the purchase of the Bologna Card, the booking of a service (e.g. hotel accommodation), or the completion of online purchases or purchases at our points of sale of products and services (e.g. tours, travel packages).

What happens if we are unable to process the data?<\/strong>
Providing the data is necessary for the conclusion of the contract, and failure to provide it makes the purchase impossible.
Without a phone number, we cannot inform you of schedule changes or contact you for logistical needs related to guided tours or other services.

How long do we process the data for?<\/strong>
The data are processed for the duration of the contractual relationship and, thereafter, for the period required by law for administrative, tax, and accounting purposes.

What personal data do we process?
<\/strong>First name and last name
Email address

Why do we process them (purposes and legal basis)?<\/strong>
Strictly for the purpose of sending commercial offers for services and products similar to those already purchased, the processing is based on our legitimate interest.

What happens if we are unable to process the data?<\/strong>
Providing personal data is optional and does not prevent the purchase. The data subject has the right to object to direct marketing at any time.

How long do we process the data for?<\/strong>
The sending of commercial offers for services similar to those purchased is carried out for an unlimited period, until the data subject objects to the processing or the service is terminated.<\/p>\n\n\n\n

What personal data do we process?<\/strong>
Phone number
Date of birth
Country and\/or city of origin
Data on travel habits and preferences

Why do we process them (purposes and legal basis)?<\/strong>
The data are collected with the data subject\u2019s consent for statistical purposes and to offer experiences and products aligned with their preferences.

What happens if we are unable to process the data?<\/strong>
Providing the data is optional and does not prevent the purchase, but it reduces the ability to offer similar services or to collect statistics on the service provided.

How long do we process the data for?<\/strong>
The data are stored for a period of 12 months (profiling).
The data will then be anonymised for further statistical processing.<\/p>\n\n\n\n

WHO MAY BECOME AWARE OF MY DATA?<\/h4>\n\n\n\n

Personal data will not be disclosed or shared with third parties.
Personal data will be communicated exclusively to Partner providers that supply the services\/products purchased by users (e.g. tour operators, hotels). Some Partners may send their own commercial communications only where the data subject has given consent.<\/p>\n\n\n\n

Personal data will not be disclosed <\/strong>to third parties.<\/p>\n\n\n\n

ACCESS THE RESTRICTED AREA<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
First name and last name
Email address
Login credentials

Why do we process them (purposes and legal basis)?<\/strong>
The processing is based on the data subject\u2019s consent to allow access to the restricted area of the Bologna Welcome website.

What happens if we are unable to process the data?<\/strong>
Providing the data is optional, but failure to provide it makes access to the restricted area impossible.

How long do we process the data for?<\/strong>
The data are processed for the duration of the data subject\u2019s registration to the restricted area, at the discretion of the data subject.

What personal data do we process?<\/strong>
First name and last name
Email address
Login credentials

Why do we process them (purposes and legal basis)?<\/strong>
The processing is based on the data subject\u2019s consent to allow access to the restricted area of the Bologna Welcome website.

What happens if we are unable to process the data?<\/strong>
Providing the data is optional, but failure to provide it makes access to the restricted area impossible.

How long do we process the data for?<\/strong>
The data are processed for the duration of the data subject\u2019s registration to the restricted area, at the discretion of the data subject.<\/p>\n\n\n\n

WHO MAY BECOME AWARE OF MY DATA?<\/h4>\n\n\n\n

Personal data will not be disclosed<\/strong> or communicated<\/strong> to third parties.<\/p>\n\n\n\n

BECOME A MEMBER OF THE BOLOGNA CONVENTION BUREAU<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
Personal data
Contact details
Data relating to business activities
Personal and contact details of the internal contact person of the registered organisation

Why do we process them (purposes and legal basis)?<\/strong>
The processing allows the establishment and performance of the contractual relationship, as well as compliance with all applicable tax and administrative legal requirements, instrumental, related, and\/or otherwise useful for the establishment and performance of the contractual relationship enabling participation in the Bologna Convention Bureau network.

What happens if we are unable to process the data?<\/strong>
Providing the data is necessary for the conclusion of the contract, and failure to provide the data makes participation in the Bologna Convention Bureau network impossible.

How long do we process the data for?<\/strong>
The data are processed for the duration of the contractual relationship and, thereafter, for the period required by law for administrative, tax, and accounting purposes.<\/p>\n\n\n\n

WHO MAY BECOME AWARE OF MY DATA?<\/h4>\n\n\n\n

Personal data will not be published on the Bologna Welcome website. Any publication of content and personal data (e.g. images, contact details) on the website is based on the data subject\u2019s consent.
Personal data will be disclosed to our business partners who collaborate in promoting the activities of the Bologna Welcome partner network. The provision of data is a contractual obligation, and failure to provide the data does not allow participation in the network, involvement in event organisation, or access to training opportunities.<\/p>\n\n\n\n

RECEIVING CVs<\/h4>\n\n\n\n

What personal data do we process?<\/strong>
Personal data
Contact details
Career data

Why do we process them (purposes and legal basis)?<\/strong>
Staff selection.

What happens if we are unable to process the data?<\/strong>
Failure to provide the data makes it impossible to forward and respond to applicants.

How long do we process the data for?<\/strong>
1 year<\/p>\n\n\n\n

VIDEO SURVEILLANCE SYSTEM OF THE PALADOZZA<\/h4>\n\n\n\n

Who processes the images?<\/strong>
The recorded video images may be made available to the Judicial Authority and\/or the Police, upon specific request.

Who may become aware of the personal data?<\/strong>
Your data are processed by specially designated internal authorised personnel who are bound by strict confidentiality obligations, as well as by Law Enforcement Authorities.

Consult the full privacy notice -><\/a><\/em><\/strong>

What personal data do we process?<\/strong>
Images from the video surveillance system.

Why do we process them (purposes and legal basis)?<\/strong>
To ensure security and the protection of company assets, based on the legitimate interest of the data controller. To monitor the behaviour of the public in the stands during sporting events in order to prevent offences. The processing is necessary for the performance of a task carried out in the public interest.

What happens if we are unable to process the data?<\/strong>
The processing is necessary and lawful as it is carried out pursuant to Article 6(1)(c), (e) and (f) of Regulation (EU) 2016\/679.

How long do we process the data for?<\/strong>
Images are automatically deleted after 48 hours.<\/p>\n\n\n\n

2. BY WHAT MEANS ARE PERSONAL DATA PROCESSED?<\/h4>\n\n\n\n

The collected data are mainly processed using electronic tools. Appropriate security measures are adopted to prevent data loss, unlawful or improper use, and unauthorised access. The Data Controller collects personal data through dedicated contact forms or via email communication sent to the Data Controller.

The Data Controller sends email messages to users who have given specific consent through a newsletter management service.
For the newsletter service and the sending of commercial and promotional communications, we use the HubSpot service for email distribution.
Personal data are mainly processed within the territory of the European Union.<\/p>\n\n\n\n